Centre Médical de Verton
The Centre Médical de Verton used to be the perfect example of a small-town medical clinic fighting to compete with larger, nearby hospitals offering comprehensive medical assistance. In collaboration with the owners of the medical center, we established a new strategy for the clinic which takes a more holistic approach to well-being. This drew in new, young practitioners offering a variety of services not typically found in a hospital.
The Brief
To accompany the medical center’s modern strategy, a website needed to be built to provide new information to the local community — especially since they don’t take walk-in appointments. The website needs to provide information about each of the practitioners and the services they offer, along with informing patients about the proper documents which need to be brought to their appointments.
The Solution
The new website is purposefully simple in order to help visitors both young and old find the information they’re looking for. A fresh, new look was also required for the medical center which is located near the northern coast of France: as the clinic has been a part of the local community for decades, I created a series of graphic elements referencing that which already exists inside the clinic, while adding modern stylistic touches and references to the surrounding region.
Expertises
Visual Identity
Art Direction
Web Design
Botanical iIllustrations created by FreePik